Avoid greenwashing and get the claims right

The role of compensation in corporate climate claims

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How to make credible and transparent net zero or carbon neutrality claims?

Corporate climate claims such as carbon neutrality, climate neutrality, and net zero structure and define corporate climate action nowadays.

While these terms and claims are very useful in understanding the ambition level of corporate climate action, there is often little transparency in how these terms are defined. In this whitepaper, we will answer five key questions:

  • How to set the time frame of the claim?
  • What emissions should be included?
  • How to define the mitigation hierarchy?
  • What type of emission compensation can be used?
  • How to ensure the quality of carbon credits?

Download our white paper to understand how to communicate your climate claims transparently, without the risk of greenwashing.

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Avoid greenwashing: Get your climate claims right

"It is clear that corporations are a major contributor to the climate crisis but they can also have a key role in solving it. Without ambitious corporate climate action, we will not limit global warming according to the Paris Agreement."

Niklas Kaskeala,

Chairman of the Compensate Foundation and Chief Impact Officer of Compensate Operations Ltd

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Getting the claims right

Get in touch

Compensate is on a mission to combat climate change by offering everyone easy access to highest quality carbon projects. If you want to take climate action as a business, or if you work with a project that takes care of carbon, get in touch with our team and let's see how we can work together!

Contact our team at sales@compensate.com


This white paper is published by the Compensate Foundation, which focuses on advocacy work to improve the integrity of the voluntary carbon market. Compensate Foundation fully owns Compensate Operations Ltd, which offers businesses and individuals easy access to high-quality carbon projects.